GOP leadership has acknowledged that Democratic candidate John Hickenlooper is a likable fellow and their candidate Scott McInnis is .... well..... not. (See Dick Wadhams warns Republicans Scott McInnis can’t beat John Hickenlooper in a personality contest).
In a press release today, Colorado GOP chairman Wadhams says "This is not an election for class clown, it is an election for Governor of Colorado."
This is a doomed strategy. It will backfire.
Continuing the "class clown" analogy, making fun of the popular guy does not make one more popular. Generally speaking, the one making fun of the popular guy comes across as a jerk. Or, in today's vernacular, a "hater."
McInnis does not need help in that regard.
Even those that don't particularly care for the class clown will feel some sympathy for him as the jerk keeps calling him names. The official GOP name for Hickenlooper in almost all of its press releases is "Hickenritter," a reference to the sitting Democratic governor, Bill Ritter.
While the GOP may think Hickenlooper is the "class clown," it is the GOP itself acting like petulant school boys.
If the Colorado GOP does not grow up, the Colorado governor race might be one of the few elections the Dems win in 2010.
Think they'll be hatin' it then?
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